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We Went Looking for Bourbon. We Left With Rye.

Hey Barrelhead 🥃
Today we introduce our first barrel pick.
That’s it. That’s the newsletter.
Thanks for reading and we hope you are as excited as we are!
PROOF OF GENIUS
In 2015, one rye brand paid up to $2.5 million to settle three class actions. Its crime? Selling Indiana-distilled MGP juice as a small-batch, Prohibition-era Iowa family recipe. Which brand got caught? |
THE WEEKLY POUR
🛢 Inside a Pick A retail buying team breaks down what it actually hunts for while tasting through a dozen barrels. Steal their criteria before your first pick. The Liquor Barn
🥃 Same Juice, Different Price Punch blind-tasted MGP ryes running from $24 to north of $500. A useful gut check on what you're actually paying for. Punch
📉 The Glut Is Real Kentucky is sitting on record barrel inventory while American whiskey exports fell 19%. Patience is about to get rewarded. Drinks International
🎩 President's Choice Returns Old Forester brought its rarest label back at $225, in both bourbon and rye, and it finally ships nationwide. Gear Patrol
🎟 Bardstown in September The Kentucky Bourbon Festival runs September 10 to 13, with 200-plus brands from 60-plus distilleries. Book the room before you buy the ticket. Kentucky Bourbon Festival

TOP SHELF
The Wedding Barrel That Became Rickhouse News Pick No. 001
Most barrel picks start with some combination of obsession, opportunity, and an excuse to drink whiskey with your buddies.
Ours started with a wedding.
For a couple years, a friend had talked about picking a barrel to commemorate his wedding. Not something that gets cracked once and forgotten, but rather he wanted a house whiskey.
That means something to pour for his groomsmen and family, then revisit on anniversaries and milestones for years to come.
But the problem: This was his first barrel pick!
And if you're planning to drink your wedding whiskey 20 years from now, you better pick a damn good barrel.
The Plan Was Bourbon
Based in Cleveland, Ohio, River Roots was the starting place.
They'd already built a following with bottles like Buff Turkey and some seriously mature 95/5 MGP rye.
The mission for the groom was simple: find a bourbon approachable enough for a wedding crowd but interesting enough that serious whiskey drinkers wouldn't get bored.
But after tasting the rye, the original plan went out the window.
Rye Standards?
Great old rye can be fantastic, but it can also start feeling like you've seen the movie before. That said, the goal here was something with its own identity.
And good news, this barrel had it!
The familiar mint and cooling rye character were there, but underneath came brown sugar, dark caramel, maple, tobacco, and mature oak. At moments, it drank almost like an old bourbon wearing a rye costume.
Eventually, an opportunity came together to acquire the entire barrel. After the groom brought a sample back for Charlie.
They tasted it together, and there wasn't much to debate: The wedding barrel became Rickhouse.News Barrel Pick No. 001.
Let’s Check the Stats
River Roots 15-Year, 5-Month 95/5 Indiana Rye
Proof: 108.87
Age: 15 years, 5 months
Expected yield: Approximately 140 bottles
Target release: End of September 2026
Nose
Fresh mint hits first, followed by a little dill, rye grass, and eucalyptus (so yes, your brain registers old MGP rye.)
Then things get interesting … brown sugar, dark caramel, caramelized orange peel. Give it time and tobacco, toasted oak, baking spice, florals, and citrus start showing up.
And the best part?
It doesn't just get louder in the glass, and instead It keeps changing.
Palate
The first thing you'll notice is the texture.
At 108.87 proof, it's thick, creamy, and surprisingly viscous. It has a feel of brown sugar brûlée, maple syrup, dark caramel, orange zest, and dark fruit.
Then the baking spice starts building. And there's plenty of oak (It's 15 years old, so there better be.) But instead of taking over, the oak stays woven into the sweetness and fruit.
It also drinks bigger than 108.87.
Blind, we'd probably put it in the mid-110s. An that’s not because it's hot, but rather because it has weight.
Finish
This is where the barrel sold us!
The brown sugar hangs around before shifting into a candied-mint note. Then come mature oak, tobacco, black-tea tannins, black pepper, and baking spice. And not to mention that cooling mint keeps coming back.
This is a 15-year-old rye that tastes mature but not tired.
Why We Picked It
Our barrel wasn't the loudest, nor was it the highest proof or the most aggressively rye-forward.
And that's exactly why it won!
Pick No. 001 gives you enough cooling mint and herbal character to know you're drinking mature rye, then backs it with brown sugar, maple, caramelized citrus, tobacco, and oak.
It's complex without being exhausting, mature without tasting tired, and rye-forward without making you feel like you're chewing on an herb garden.
Most importantly, it passed the original test: Would we pour it at a wedding?
The answer: HELL YES!
Would we still want to open another bottle 10 or 20 years from now? That's the bet we're making
(but it’s most likely, almost certainly, probably also a HELL YES!)
How to Get One
The barrel should yield approximately 140 bottles, and we're still determining how many bottles will be available to our readers and what final pricing will look like.
Want the option to buy one? Make sure you reply YES to the poll below.
And a big thanks to Christine and the River Roots team for helping turn a wedding-barrel idea into Rickhouse.News Barrel Pick No. 001.
We went looking for bourbon … and we found the rye we couldn't leave without.
A MESSAGE FROM RICKHOUSE
BARREL PICK #1

IT’S HERE!
And do you want the option to purchase one when available? We anticipate shipping late September.
We will reach out personally with next steps.
Would you like more info and the option to buy a bottle of Rickhouse.news Barrel Pick #1 |

POUR DECISIONS

LAST CALL
One barrel. One time. Fifteen years in the making and about 140 bottles to show for it.
If you've never done a pick, this is your nudge. It isn't just for retailers and clubs anymore.
🧠 LAST WEEK'S TRIVIA ANSWER
Three of these are wheated bourbons. One runs a completely different mash bill. Which one doesn't belong?
Knob Creek
Maker's Mark
W.L. Weller
Larceny
Knob Creek is the odd one out. It runs Jim Beam's traditional rye-recipe mash bill, roughly 77% corn, 13% rye, 10% malted barley. The other three swap that rye out for soft red winter wheat. That's why they drink softer and sweeter. It's also why Weller hunters lose their minds every October. If you picked Larceny because it's the cheapest, we understand. You were still wrong.
Speaking of rye recipes. Somebody built a whole brand on one and forgot to mention where it came from.
WHAT DO YOU THINK OF THIS WEEK'S BOOZELETTER? |