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Stop Drowning Good Bourbon in Food Dye


Hey Barrelhead 🥃
Every Halloween party has a punch bowl glowing neon green. Nobody goes back for seconds. This year, let the bourbon do the spooky work, and save room for the one drink on this list that throws out the vermouth entirely.
PROOF OF GENIUS
Syfy's "Ghost Hunters" crew once investigated a Kentucky distillery. The episode went over so well that the distillery added a ghost tour along the investigators' path. Which distillery was it? |
THE WEEKLY POUR
🏆 Cheap Bottle, Big Trophy Willett's Old Bardstown Bottled-in-Bond took the 2026 IWSC Bourbon Trophy with 98 points. It's 4 years old, 100 proof, often under $30, and officially sold only in Kentucky. This Kentucky Whiskey Outshines Jim Beam And Sazerac In 2026 International Taste Test.
🏚 Missouri's Oldest Yet Holladay Distillery dropped Ben Holladay 10 Year on Oct. 17 at 111 proof and $125, distillery-only, one per person. That's a road trip, not a shelf hunt. Holladay Distillery Releases Its Oldest Bourbon Ever.
📈 MGP Gets Renamed The Indiana distiller behind a lot of your sourced bottles becomes Sempreon on Nov. 2, ticker CASK. Penelope, Yellowstone, Rebel, Remus, and Ezra Brooks all sit under it. MGP Ingredients to rebrand as Sempreon, change ticker to CASK.
🎁 Decanter Season Starts Old Forester's new Tribute Series opens with a 12-year, 115-proof bourbon, heat-cycled in the warehouse and poured into a crystal decanter. It's shipping now for the holidays. Old Forester Debuts Inaugural Tribute Series 2026 Edition Bourbon.
✈️ Airport-Only Maker's Maker's Mark Expedition 01 blends Mizunara, French, and American oak finishes at 95 proof. It's a $84.99 liter sold only in five airport duty-free shops, JFK included. Maker's Mark Expedition 01: Mizunara Oak Finish 2026.

TOP SHELF
Your Halloween Punch Is Embarrassing You
Halloween cocktail menus have a type. Neon green dye. Sugar syrup by the gallon. A plastic spider floating in a plastic cup.
Your bourbon deserves better.
It already brings the dark stuff on its own: charred oak, deep vanilla, leather, and baking spice. So skip the gimmicks. Reach for amaro, dark fruit, real smoke, and pure maple.
Here are five spirit-forward pours that bring late-night drama without insulting your palate. One rule runs through all of them. Proof matters. Citrus, bitters, smoke, and melting ice all chew through a weak bourbon.
🖤 The Black Manhattan
Bartender Todd Smith built this one in 2005 at Bourbon & Branch in San Francisco. He swapped the Manhattan's sweet vermouth for Averna, a bittersweet Sicilian amaro. The color goes nearly black. The flavor goes bitter, herbal, and deep.
Classic specs call for rye. A high-rye bourbon with some proof on it holds up just as well.
2 oz high-rye bourbon (or straight rye)
1 oz Averna
1 dash Angostura bitters
1 dash orange bitters
Garnish: Luxardo or brandied cherry
Stir with ice for about 30 seconds. Strain into a chilled coupe. Drop the cherry to the bottom like it's sinking in a swamp.
🕷 The Black Widow Sour
A real sour lives or dies on fresh acid. Bottled neon sour mix is how you ruin a good bottle.
Muddled blackberries turn this one a deep, opaque crimson. It looks like it belongs on a gothic bar cart.
2 oz bourbon (90 to 100 proof)
¾ oz fresh lemon juice
½ oz simple syrup (1:1)
4 fresh blackberries
Garnish: lemon wheel and one floating blackberry
Muddle the berries in the syrup. Add lemon, bourbon, and ice. Shake for 15 seconds, then double-strain over a big rock to catch the seeds.
🔥 The Campfire Smoked Old Fashioned
Smoke should play with the barrel char, not bury it like a chimney fire.
If you own a smoker or a cloche, stick with neutral cherrywood or oak chips.
2 oz Kentucky straight bourbon (100 proof or higher)
¼ oz demerara syrup (2:1)
2 dashes Angostura bitters
Garnish: expressed orange peel
Stir over ice until cold and properly diluted. Strain over one large clear cube. Trap smoke in the glass for 15 seconds, release it, then express the orange over the rim.
🪦 The Maple Graveyard
Real maple brings woodsy sugar that lines right up with barrel vanilla. Pancake syrup does not. Buy the dark, robust Grade A stuff.
Pair it with a sturdy high-rye bourbon so the finish stays dry.
2 oz bourbon (100 to 107 proof)
⅓ oz Grade A dark, robust maple syrup
2 dashes Angostura bitters
1 dash black walnut bitters
Garnish: orange peel or a charred cinnamon stick
Stir with plenty of ice. Strain over a large rock. Express the orange oils over the top to cut the maple's weight.
🎃 The Witching Hour Punch
Shaking drinks one at a time all night is a great way to miss your own party. Batch it.
A punch bowl lets guests pour their own while crisp cider and tart cranberry keep the whiskey in check.
2 cups bourbon (100 proof stands up to melting ice)
4 cups unfiltered fresh apple cider
2 cups unsweetened tart cranberry juice
½ cup fresh lemon juice
2 cups chilled dry ginger beer or club soda
Garnish: apple wheels, fresh cranberries, cinnamon sticks
Whisk the cider, cranberry, lemon, and bourbon in a punch bowl and chill it. Right before guests show up, slide in one giant block of ice. Top with the cold ginger beer last so it keeps its fizz.
🥃 Rick's Final Thought
You don't need dry ice or edible glitter to make a drink look sinister.
Bourbon brings enough wood, char, and spice to carry the theme on flavor alone. Pick a bottle with enough proof to stand up to citrus and bitters. Use real fruit. Keep the fake blood off the rim.
Let the kids have the candy. Pour yourself something serious.

POUR DECISIONS

LAST CALL
Five drinks, zero food dye. Pick one, pour it at real proof, and let the neighbors keep the candy corn.
🧠 LAST WEEK'S TRIVIA ANSWER
Eagle Rare is a Buffalo Trace allocation darling now. But it wasn't born there. Which company launched it in 1975?
Schenley
National Distillers
Seagram
Heaven Hill
It was Seagram. Eagle Rare debuted in 1975 as a 101-proof 10-year bourbon in Seagram's Four Roses family, created by Charles L. Beam.
Sazerac bought the brand in 1989, and today it's made at Buffalo Trace at 90 proof. So the bottle you beg your clerk for started life as a Seagram's brand.
Next time someone calls it a Buffalo Trace original, you get to correct them.
WHAT DO YOU THINK OF THIS WEEK'S BOOZELETTER? |